For many website owners who are new to the online world, wondering what search engine optimization (SEO) can do for your online business is common. The truth is, SEO can do wonders your business including expanding brand awareness and increasing profit. Investing in SEO is just like investing in other marketing materials such as postcards or online ads, however, there is no greater return than the one you will receive from increasing online traffic to your website.
Process & Timeline
Initial Site Analysis
In the Initial Site Analysis step we learn about your website, what your goals are for SEO, and determine the best keywords to use for your campaign through keyword research. Based on what I find I will make suggestions for improving visitor conversion.
Duration: 1 Week
During this step, I will request you provide me with a list of approximately 15 keywords / key phrases that you believe people would search for to find your website. Based on this list I will perform keyword research to determine if searchers are using the keywords you suggested or any similar variations. I will report our findings to you and ask for you to select a final list of keywords based on your SEO package.
duration: 1-2 Weeks
The On-Site Optimization step is a one-time process that prepares your web pages for search engines. This step is important as its purpose is to make sure your website is set-up properly for search engines. There are several on-site optimization techniques that are used to prepare your web pages for search engines. Some of the techniques we may use include (but are not limited to): setting up a Google Analytics account, submitted an XML sitemap, and editing various meta tags.
Duration: 2-3 Weeks
Off-Site Optimization is an ongoing process and requires continuous work. It is important to continue with search engine optimization efforts once your website is ranked for two reasons:
- To stay ahead of your competitors who are continually trying to get first page rankings
- To keep up with search engines as they continually change their algorithms for how they rank websites.
Duration: 2-3 Weeks
I not only work hard to rank your website but to keep you informed of what I am doing and the status of our SEO efforts. In order to do keep you up-to-date you will be provided with a written report at the beginning of each month to inform you of the success achieved in the previous month. This report includes your keyword ranking positions, accomplishments that have been achieved, traffic numbers and sources as well as a plan for continued work and suggestions.
One Report per month
Frequently Asked SEO Questions
How quickly can you rank my website?
SEO is not for anyone looking for immediate results. White hat search engine optimization takes time for your website to appear in the top rankings of search engines. How quickly your website will be ranked depends on the competitiveness of your keywords. For lower competition keywords you can see results in as early as 4 to 6 months.
When and how will I be updated on the progress of the SEO efforts?
You will always receive a monthly report in the beginning of each month that will inform you of the work that has been completed and what has been achieved for the month. I will also contact you during the month to update you as well as answer any questions you may have.
What is included in your monthly SEO report?
I believe in keeping you informed of the work we are doing in order to rank your website. The report includes information on keyword rankings, the accomplishments for the month, a traffic analysis report and any recommendations for better conversion.
Do you guarantee your results?
I do not guarantee our results, however, this does not mean that we won’t achieve first page rankings. No ethical, white hat SEO company will guarantee results. The reason is that search engines continually change their algorithm for how they rank websites. Any company that guarantees their SEO work likely uses spam or black hat techniques for ranking your website. These methods can quickly get your website to the top of search engines but it is a quick and easy way for getting your website dropped from the search engines as well.
What is SEO?
SEO is a process for driving traffic to a website from search engines unpaid or organic search results list. Achieving high search engine rankings can double and even triple your traffic which can result in more contacts, more sign-ups, and more sales. Just like in the offline world you are constantly competing with competitors for new customers. In search engines, you have new competitors waiting for you! Professional SEO services can help put you ahead of your online competitors so they find you first!
Hi! I’m Erin.
I’m a freelance web designer and SEO strategist. Since launching my company, EMG Design, in 2015, I have developed many websites for small businesses, arts organizations and non-profits to grow their audience. It’s only me here! I take a little longer than an agency would, but you get one-on-one service.
SEO PackageFor small websites up to 20 pages.
- Initial Site Analysis
- Keyword Research (15 Optimized Keywords)
- Analytics Setup
- On-page Optimization (up to 20 pages)
- Schema Markup
- Blogging (1 Article per month)
Publishing optimized and unique content, including text and images, and leveraging a combination of relevant keywords.
- Link Building
Local SEO ServicesFor business owners that serve a specific geographic location
- All of the Services included in the Basic SEO package
- Local Directory Listings including: Google My Business Listing, Google Maps, Apple Maps listing, Bing! Places listing
- NAP Citation Audit
- Social Media Integrations: Facebook, Twitter
- Link Tracking
- Cleanup Backlink profile