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Perspectives – Social Media
Client: Ruby Slippers Theatre
Campaign: Theatre in Multiculture: Perspectives Series
Interviewer: Grace Chin
Executive Producer: Diane Brown
Video Editor, Social Media Coordinator: Erin Gleig
Objective: Theatre in Multiculture: Perspectives series features interviews with BIPOC artists discussing racism, intersectionality, and diversity in the Canadian theatre industry.
- Created content across client's social media channels ensuring a cohesive online brand identity.
- Developed and edited video content for Facebook and Instagram resulting in a significant growth.
- Collaborated with producers to design organic and paid media campaigns.
- Monitored client social media accounts to identify content for paid promotions.
- Engaged with audience on client social media accounts bringing awareness to upcoming theatre productions.
Instagram Post, Quote from Nina Lee Aquino
Title Card for Facebook: Introduces video series available on Facebook Video.
Facebook Post for Louisa Phung interview.
Quote Card for Instagram, Veenesh Dubois Interview
Facebook Post for Veenesh Dubois Interview
Quote Instagram Post from Video Series, Perspectives.