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How to use colour psychology to improve trust. The entertainment and advertising industry uses colour psychology to persuade their audience’s emotions. People are aware that colour
Learn why mood boards help set up your website design for success. What to include and why mood boards are an important element of the design workflow.
Do your research. This is a very simple, but a time-consuming step in design that some business owners neglect—to the detriment of their bottom line.
What is a brand promise? At the heart of branding is a promise that your organization makes to your audience. The brand promise tells the
Useful Freelancer Resources for Marketing Your Business Today’s blog post is a collection of random freelancer resources that I’ve found useful over the past few
Logo Design: What, How and Why. Logo design is an important part of a branding strategy. What is a logo? What makes a good logo?
