Website, SEO, Digital Marketing, Branding and Design articles for the do-it-yourself small business person.
Time is a precious resource. As busy entrepreneurs, we schedule every minute of our business day to be efficient. What if you could offload some of that work onto your business website? Save yourself time and end the frustration of dealing with dead ends and tedious tasks. Put your website to work! Think of your business website as your employee and make it work for you. It can be more than just promotional marketing material. We all want more time in our day, and your website can do at least some of the heavy lifting! Here are four ways to get your business website working for you and save you time. As the cliché goes, “Time is money!”
There are many aspects that search engines look at when ranking your business website. Website performance is one the major factors that search engines calculate in the algorithm. Content is the other major aspect.
In this article I discuss website optimization from the technical perspective. Optimizing website performance will increase speed and traffic, resulting in higher conversion rates. Your business website should be optimized to get the highest return on investment (ROI). Here are some quick performance optimization strategies for business websites.